Program Sponsors Powering the Carbon Zero City Initiative

Program sponsorships build long-term partnerships, offering comprehensive support across multiple events or projects. Unlike exhibit or event-specific sponsorships, these focus on sustained engagement, helping sponsors align ongoing with the core values of Carbon Zero City.

Olympics: Global brands like Coca-Cola and Toyota use the Olympics to expand their presence. Sponsors for Paris 2024 include Coca-Cola/Mengniu, Airbnb, Alibaba, Allianz, Atos, Bridgestone, Deloitte, Intel, Omega, Panasonic, P&G, Samsung, Toyota, and Visa. Intel offers in-kind contributions. Learn more.

FIFA World Cup: Adidas and Coca-Cola lead the way, alongside Qatar Airways, Hyundai/Kia, and Visa, ensuring smooth logistics and global reach for the 2022 World Cup.

World’s Fairs: Companies like Siemens, PepsiCo, and SAP push innovation at World’s Fairs, showcasing smart cities and sustainable tech, as seen at Expo 2020 Dubai.

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Exhibit Sponsorships Primarily Fund Exhibits Showcasing Specific Products or Topics

Exhibit sponsors engage audiences with immersive, hands-on experiences focused on specific attractions. Unlike program sponsors, they target individual exhibits for deeper interaction.

General Motors (1939 NYC World's Fair) — Showcased "Futurama," a vision of automated highways and future cities.
Westinghouse Electric (1939 NYC World's Fair) — Introduced "Elektro the Moto-Man," a robot that could walk and talk, symbolizing technological innovation.
AT&T (1939 NYC World's Fair) — Displayed the "Voder," a machine simulating human speech, highlighting telecom advancements.
Ford Motor Company (1939 NYC World's Fair) — Demonstrated cutting-edge automotive technology with a live assembly line and new models.
IBM (1939 NYC World's Fair) — Showcased electric typewriters, punched card systems, and early computing, focused on office automation.
Coca-Cola (1939 NYC World's Fair) — Created a soda fountain oasis, symbolizing American culture and refreshment.
Ford Motor Company (1964 NYC World's Fair) — Unveiled the Mustang, a revolutionary vehicle that captivated audiences.
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Event Sponsorships to Fund Events and General Initiatives

Event sponsorships cover individual events or a series of events. Carbon Zero City offers three event types, supported by an online presence. Learn more...

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Examples of Large-Scale Event Sponsorships
CES (Consumer Electronics Show), Las Vegas — The premier global event for consumer electronics innovation. Sponsors: Samsung, Sony, Intel, Google, Microsoft
Mobile World Congress (MWC), Barcelona — The largest mobile industry exhibition showcasing cutting-edge tech. Sponsors: Ericsson, Huawei, Qualcomm, Nokia, Meta
Expo 2025 Osaka, Japan — A world expo focused on sustainable development and future technologies. Sponsors: Panasonic, Toyota, NEC, Hitachi
Hannover Messe, Germany — The world’s leading trade fair for industrial technology. Sponsors: Siemens, ABB, Bosch, IBM, Microsoft
World Expo 2020 Dubai — A global showcase of innovation and sustainability. Sponsors: Accenture, Siemens, Emirates, Mastercard
Art Basel, Switzerland — The world’s top contemporary art fair. Sponsors: BMW, UBS, Audemars Piguet
Paris Air Show, France — The largest aerospace event globally, featuring aviation and space innovations. Sponsors: Boeing, Airbus, Lockheed Martin, Dassault
Web Summit, Lisbon — A leading tech conference connecting startups and big tech players. Sponsors: Google, Amazon, Facebook, Microsoft
IFA Berlin, Germany — Europe's leading trade show for consumer electronics and home appliances. Sponsors: LG, Bosch, Samsung, Huawei
Salone del Mobile, Milan — The world’s largest furniture and design fair. Sponsors: Ikea, Vitra, B&B Italia, Kartell
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Naming Rights Sponsorships Offer Maximum Visibility for Sponsors

Naming rights sponsorships provide unmatched visibility and prestige by associating the sponsor’s name with key Carbon Zero City assets, such as exhibits, streets, and Urban Hubs. These long-term branding opportunities elevate a sponsor's global presence and drive revenue through upfront fees, annual payments, and in-kind contributions, reducing operational costs.

Barclays Station (Brooklyn) — $6.5 million annually for 20 years for the subway station at Barclays Center.
AT&T (Dallas) — $17 million per year over 20 years for the light rail station at AT&T Stadium.
NRG Energy (Philadelphia) — $5.3 million over five years for a SEPTA station sponsorship.
Santander Cycles (London) — £43.75 million ($56 million) for seven years sponsoring the bike-share program.
Mercedes-Benz Stadium (Atlanta) — $324 million over 27 years for the Atlanta Falcons' stadium naming rights.
Citibike (NYC) — $41 million for five years, extended with an additional $70.5 million until 2024.
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Barclays Center: The Barclays Center naming rights deal is valued at $400 million over 20 years, as cited by sources like The New York Times and Forbes. However, exact financial details may vary across reports.
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Out Of Home (OOH) / Digital Out Of Home Advertising (DOOH)

Carbon Zero City maximizes FiDi’s screens for advertising (kiosks, signage) and integrates QR codes to connect with the app for seamless engagement.

Benefits of OOH/DOOH
Reaches large audiences in high-traffic areas.
Builds brand recognition with standout displays.
Targets specific demographics effectively.
Enables real-time content updates.
Offers dynamic storytelling platforms.
Supports broader marketing strategies.
Avoids digital ad blockers and fatigue.
DOOH Advantages Over OOH
Adapts quickly to real-time changes.
Engages users with touch-responsive features.
Utilizes videos, animations, and live data.
Tracks impressions and engagement accurately.
Reduces costs for updates and physical resources.
QR to app
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The App Enhances Sponsor Visibility Onsite and Offsite

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This app links cityscape assets, local businesses, and global Carbon Zero events, creating seamless interactions across FiDi and other key locations. It generates revenue through ads, click-throughs, and integration with OOH/DOOH assets.

Benefits
AI-assisted issue reporting and exclusive discounts.
AI-driven push notifications for retention and engagement.
Functions offline with seamless syncing when online.
Scalable for global events like world fairs.
AI customizes content to user demographics.
Multilingual AI chatbot for diverse language support.
Enables smooth online and offline banking transactions.
Automatic AI-powered content translation.
Expands reach with contextual messaging.
Continues as a neighborhood resource post-event.
App Diagram
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The Web and the Metaverse Expanding Market Reach

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The metaverse transforms sponsorships, enabling brands to engage with audiences before, during, and after events—even for those attending virtually.

Benefits
Showcase sustainable solutions on a global scale.
Enable rapid prototyping and innovation displays.
Promote global adoption of sustainable practices.
Leverage data to enhance urban solution effectiveness.
Reduce resource needs and operational costs.
Boost CSR profile as a responsible industry leader.
Enhance branding with dynamic campaigns and experiences.
Create engaging virtual experiences for users.
Showcase global products in immersive virtual spaces.
Integrate brands seamlessly into the digital cityscape.
Offer immersive tours on sustainable innovations.
Metaverse Advantage
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 Constributions + Go Fund Me

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Invent City garners strong support from NYC's community, including residents, business professionals, and urban and climate change advocates. Includes Go-Fund-Me.

Support our mission at Invent City to revitalize our urban environment into a sustainable, community-centric space, setting a global example. Our GoFundMe campaign funds will boost green spaces, infrastructure, and public art, improving life citywide. Your donation is an investment in our collective future, helping realize our vision for a legacy that enriches our community for generations. Join us in crafting a city of pride.

Support Us on GoFundMe
2012 OLYMPICS CONTRIBUTORS (Estimated)
$500,000+: Doctoroff Family Foundation, JPMorgan Chase, Merrill Lynch, The Rudin Family, and others.
$300,000+: American Express, Continental Airlines, Goldman Sachs, KeySpan, Loews Corporation, Morgan Stanley, New York Life Foundation, The New York Times, and more.
$100,000+: Accenture, Bloomberg, Citigroup, American Capital Access, Andersen, AXA Foundation, Cendant, Credit Suisse First Boston, Daily News, Debevoise & Plimpton, Deloitte & Touche, Digital Pulp, Dover Corporation, Ernst & Young, Glenwood Management, S.L. Green Real Estate, The Hearst Corporation, HSBC Bank USA, International Paper, KPMG, Lehman Brothers, Max Capital Management, Nasdaq, New York Post, North Fork Bank, Paul Weiss, Pfizer, SwissRe, Thomson Corporation, TIAA-CREF, Tishman Speyer, TMP Worldwide, Toys "R" Us, UBS, Verizon Communications, and many more.
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